EUGENE, Ore. — A local entrepreneur has developed a new emergency device designed to make calling for help as simple as pressing a button—especially for children and families without traditional landlines.
Reed Rosenberg, a Eugene-based father and innovator, created the Halo Button through his company CURA. The device connects users directly to 911 with a single press.
Solving a Modern Safety Gap
Rosenberg said the idea came from a simple but urgent concern: many households no longer have landlines, leaving children without an easy way to call for help in emergencies.
“I grew up with landlines, and we were taught to dial 911,” Rosenberg explained. “But today, if a parent has their phone with them, what happens if kids need help and can’t access it?”
How the Halo Button Works
The Halo Button is designed to provide immediate emergency access with minimal effort. Key features include:
- One-touch connection to emergency services
- Two-way audio communication
- Built-in live video camera
- Ability to send critical information to dispatchers and first responders
The goal is to ensure faster response times and clearer communication during emergencies.
Designed for Families and Homes
The device is particularly aimed at families with young children, seniors, or anyone who may need quick access to emergency services without relying on a smartphone.
By placing the device in accessible areas of the home, users can quickly alert authorities in urgent situations.
Pre-Orders Now Open
The Halo Button is currently available for pre-order through CURA’s official website and is expected to launch in the coming months.
Rosenberg hopes the product will help modernize emergency access and provide peace of mind for families navigating a mobile-first world.
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